Heather is a Director in the Customer Experience & Digital Strategy segment. She’s spent more than 20 years leveraging data and insights to transform customer-facing operations to optimize the flow of revenue through organizations. With extensive experience in blue chip companies such as AT&T, Lucent Technologies, and Acxiom, as well as nimble startups, she has built a deep understanding of what it takes to build scalable, impactful strategies that correlate to rapid insights and quantifiable outcomes. Additionally, three years working in venture capital as an Entrepreneur in Residence for seed-stage startups has honed Heather’s ability to leverage lean methodologies and strategy to drive rapid innovation and improvement that closely correlates to key metrics such as customer lifetime value and GMROI. That’s why she is such a passionate proponent of using data-driven insights to guide digital transformation in the age of the empowered customer.
